- in General Marketing by Simon Beck
Only Use These Powerful Persuasion Tactics Ethically in Your Care Home!
This is a fantastic video summarising the 6 scientifically validated principles of persuasion featured in the book Influence: The Psychology of Persuasion by Professor Robert Gialdini. It features some great examples with results that were achieved and I’m willing to bet that watching will trigger all sorts of ideas on how you can use these […]
Continue reading- in PR by Simon Beck
A Quick & Easy Way To Create Great PR For Your Care Home
Click on the image below to play the video post Click Here To Play Quick & Easy PR Audio For Podcast Here’s a great example of how easy it is to create good, positive publicity for your care home.This is a screenshot of an article that appeared in Chad.co.uk, the website of a local newspaper. […]
Continue readingIs Social Media Becoming More Powerful Than Traditional Marketing In Filling Care Home Beds?
Is Social Media Becoming More Powerful Than Traditional Marketing In Filling Care Home Beds?Would you like 2,574,302 people to watch a video about how bad your company is? It doesn’t bear thinking about does it?Well, that’s just what happened to United Airlines when they broke the guitar of one of their passengers, a country singer […]
Continue reading- in Advertsing by Simon Beck
Which Care Directory Should I Advertise In?
One of the questions we get asked most frequently here at Care Home Marketing Expert is which care directory should I advertise in? Click on the video below to find the answerPlease turn your speakers on & press play to watch the video In this short video we outline 4 basic tips to make sure […]
Continue readingCare Home Web Site – 96% Increase in Enquiries Case Study
Please Turn Your Speakers On & Click Play If you’re interested in generating more enquiries from your care home website here’s a case study that will really open your eyes to how simple this can be if you know what to do.In this video I walk you through the case study from one of our […]
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