"Want A Great Way To Help Get Those Beds
Filled... Use The Power Of Video!"
The Web Video Revolution
Web Video is set to
revolutionize care home marketing and using it will help you
fill your care home beds easier than ever.
Here's why.
Every day people are actively
searching the internet for care homes in your area.
These are people who want your service and want to find you.
The question is will they?
If your web site is not on
the front page of Google, the answer is almost certainly
no. At least until now.
Two Massive Benefits
You see using web video has two massive
benefits.
1. It can get you onto the
1st page of the Google search results, often
within 24hours
2. You can post your video all over the internet for people to find
Now, you may be asking yourself "Why do I need to be on the 1st page of
Google?"
The answer is simple - Google has over 73% of the search market sown up.
So
that's where all the people searching for care home beds in your area are
looking.
AND
Over 85% of those searchers
never make it past page one of Google. Which is why
it's so critical to get your web site onto the first page.
Simple
Right!
Well No. Here's the problem…..
It's really hard to get on the 1st page of Google!
Up until now it would take, even a professional web expert, a lot of hard effort
to
get your web site past all those other competing web sites that have
immense
ranking power.
Look on any 1st page result
for a care home search and you'll find it's dominated
by care home directories such as carehome.co.uk, ucarewecare.com etc. and
all
the big operators like bupa, southern cross & so on.
1st Page Of Google In 24 Hours
But not anymore. Let me show
you how using web video, I got a small 15 bed
care home in Bognor Regis onto the front page of Google in just
24hours!
Here's the proof:
Take a look at these search
results for 'care home Bognor Regis' taken 1
day after we distributed the video we made for them over the
internet.
There are 3 videos in the top 10 search results all from different sites that our
video
was posted to. And what do you think people will click on when they see
these
results. Yes, the video image!
Here's More Proof
From A Home In Harrogate
But wait, it gets even better.
The Real
Secret
By using a little known special technique the videos have boosted the
ranking of the
home's actual web site so two weeks later it's also on the first page of
Google.
This is the REAL secret to capturing all
those people searching on line for care
homes in your area and to driving them to you.
Let’s look at the second great benefit of using web video - Your video
is all over the
internet.
Your Video Is All Over The
Internet
Why is this important?
Well, the way people are using the internet is starting to change as
well. You can't
just rely on someone coming across your website from a Google search
anymore.
And that's because people are also hanging around in lots of other places on
the
internet.
Here's an interesting fact.
Did you know the average age of a You Tube viewer is 40? Video is not
just
watched by young people, it's watched by the children of aging parents -
exactly
who you need to get your message to. They are your ideal prospect.
Here's another astonishing fact. Over half of all traffic on the internet is
now
video - People just love to watch videos, which is great as they'll absorb
your
message much better through them.
It gives you the chance to get your message across using not just
words, like a
web page, but also using music, dynamic pictures, movies and the human
voice,
which is so much more engaging and effective.
In fact 65% of people will watch an online video ALL the way through
compared
to less than 20% who will read a complete web page.
That's more than three times as
many.
What Does This Mean To
You?
What does all this mean to you? Well, Your 30 - 60 second video
commercial can
be distributed all over the internet To over 50 Video sharing sites, social
media
sites, blogs, pod casts and social book marking sites.
In fact everywhere people use to search for care homes. You see the
more places
it is found, the more clients you WILL attract. And in the end that's what
this is all about - filling your beds and keeping them full.
And, If you don't get your message in front of all those searchers out
there looking
for care homes all over the internet, you're losing out on a major, and
increasingly important, source of enquiries.
So What Next?
So, I hope by now you're saying to yourself 'OK Simon I get it. I need
a video to
put on my web site and all over the internet to bring me more enquiries & help
me
fill my home. But I don't know where to even start'.
Well, over the last few months we at Care Home Marketing Expert have been
developing the skills and expertise to do the complete package for you.
Here's how it works:
First we'll write a script for your video so you don't have to
think
up what to say.
Next we actually make the video for you
Then we convert it into a form that can be used by all web
sites.
Finally we open up accounts for you at all those video sharing sites and
upload
your video to each one for the whole world to see.
Oh and by the way, we can even put the video on DVD for you to give out to
prospective clients. Just think how that will make you stand out from all
the
other homes in your area.
Now you'll probably be saying this all sounds great, but doesn't it cost a
fortune to make professional videos.
It's More Affordable Than you'd
Think
Production and distribution packages for videos like the
ones at the top of this page start at just £597. And once your video is on the video sharing site it's
there attracting potential clients forever. Compare that with the cost of print advertising which usually
ends up in the recycling bin after a few days and you can see just what a devastatingly effective lead magnet
this can be.
What To Do Now
If you'd like to use the power of web video in your business call
us now on 0113 8154165 or
e-mail subscriber.info@carehomemarketingexpert.com before
your competitors do!
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